Economic Development & Housing

At Home in Greater Lowell: A housing strategy for the greater Lowell region

At Home in Greater Lowell is a year-long planning process that will result in a new regional housing plan. The plan will not only include measurable, achievable benchmarks and strategies based on data analysis and community input, but will go beyond this by documenting the first-hand experiences of people living in diverse housing situations in their own words. Furthermore, the plan’s strategies and recommendations will include a toolkit of implementation and public education materials so our communities can take action. These three components come together to balance data with narrative–putting faces and stories behind the facts—and provide educational tools that communities can use to talk about housing policy and zoning.

Download the presentation from our Kick-off Summit that includes more information about the housing strategy and from our guest panelists. (4,091 kb, PDF)

Review the meeting summary from our Kick-off Summit including transcripts of vision, goals, and questions from four breakout groups. (151 kb, PDF)

Why create a regional housing strategy?

It’s not just the Boston Globe talking. Housing emerges as a top issue throughout our communities:

This is confirmed by data.

Median sales price of a home has risen by more than 60%, while median income has risen only around 10%.

The number of Greater Lowell households is projected to increase, but household size is projected to decrease.

One reason housing costs so much is that our vacancy rate is lower than the US average AND lower than a healthy market.

As a result, almost 1/3 of Greater Lowell households are housing cost burdened, paying more than 30% of income on housing, disproportionately at the lowest end of the income spectrum.

Greater Lowell is in need of solutions—at local and regional levels—to create more front doors for more folks.

Plan Elements and Timeline

At Home in Greater Lowell has several major goals:

  • Move housing discussions and decisions into an equity and fair housing framework.

  • Connect housing goals with economic development goals.

  • Identify and advocate for the resources communities need to meet housing types and production goals.

  • Find the unique role each community can play in addressing the housing shortage.

It will do this through three major elements:

  1. Data: Measurable, achievable benchmarks for each community based on data and community in; goals for the region and each community’s contribution toward those goals; and strategies to achieve the goals.

  2. Stories: Personal stories from residents and organizations about housing challenges and successes. These narratives will connect faces and stories to the data, and can live beyond the project.

  3. Tools: Implementation toolkits for staff, communities, boards, committees, leaders, and residents enact the strategies. These tools will include educational materials to assist in building support for strategies and will develop a “common language” to use in housing discussions.

Schedule

Central to the planning process is a series of three summits, starting March 2024. The summits will bring together municipal staff, elected officials, local boards and committees, housing-focused nonprofit staff, for-profit businesses such as developers and banks, state and federal partners, and the general public, with the shared objectives to solicit input, forge partnerships, increase buy-in, and coordinate implementation. Data collection and analysis and storytelling will occur throughout the process, with completion of the plan projected for late fall 2024.

How to get involved

Join our mailing list

Sign up for the mailing list to receive updates on the plan and opportunities to join.

Share your vision and goals for homes in the region

At our kickoff summit, we collected attendees’ vision, goals, and additional research questions to inform our housing strategy, and we’ll continue to collect these ideas throughout the early stages of the planning process. Take our vision and goals survey to share your thoughts. Your responses will also help us understand the best day and time to schedule our next summit, which will take place in early summer.

Help us tell the story of housing in Greater Lowell

To better understand people’s different housing experiences and engage more residents in the planning process, NMCOG and Stellar Story Company are collecting meaningful housing stories, some of which will be shared in our upcoming public education campaign entitled 'Home is Everything.' To help us connect with people with stories in your community or share your campaign ideas, please complete this survey or connect directly with stellar at info@stellarstory.com